Unlocking the Power of Indie Publishing

In a world where information is key and our voices yearn to be heard, the ability to communicate effectively and tangibly has never been more important. Enter the world of non-fiction book writing - a realm where the potential to influence, inspire, and educate is boundless. During an Epic Vision Zone interview with host, Jane Applegath, Lanette Pottle – founder of She Gets Published – delved into the intricacies of non-fiction book writing in today's landscape.
Facing the Fear of Starting Something New
Lanette acknowledges that the fear of starting something new can be daunting but advises that our mindset plays a crucial role in how we approach these challenges. By focusing on finding evidence of past successes, we have the ability to generate confidence, making the prospect of embarking on a new venture seem less daunting.
The Power of a Killer Outline
The importance of a killer outline cannot be overstated. Lanette emphasizes the need to create a clear and comprehensive outline that not only guides the writing process but also makes progress more manageable. By breaking down larger goals into micro-goals, the overwhelming task of writing a book becomes more achievable and the sense of progress becomes tangible.
The Intricacies of Indie Publishing
The shift towards indie publishing and print-on-demand technology has revolutionized the landscape for authors. Lanette illuminates the potential of indie publishing, spelling out the advantages of avoiding large upfront investments and storage costs. Additionally, the realization that books are printed and distributed as orders come in, eliminating the need for authors to become distributors, lays the groundwork for a more accessible and sustainable approach to getting published.
Embracing Feedback and Growth Mindset
Lanette advocates for the power of feedback, spotlighting the need to approach it with a growth mindset. Drawing from her experience, she highlights the value of alpha readers, stressing the importance of selecting individuals who provide constructive criticism with the intention of helping the author shine and improve their work. By viewing feedback as an opportunity for growth rather than criticism, authors can harness its power to refine their writing and elevate their work to new heights.
The Imperative of Author Platform and Visibility
In today's digital age, the imperative of an author platform cannot be overlooked. Lanette highlights the need for visibility and building an author platform, not only for the book but also for the authors themselves. By creating a respectful and invested community around their work, authors can generate interest and anticipation for their book, ultimately laying the groundwork for a successful launch.
Closing Thoughts
Through this insightful discussion with Lanette Pottle, it becomes evident that the world of non-fiction book writing is not merely about penning words onto paper, but about connecting, influencing, and shaping narratives that resonate with readers. With indie publishing offering a more accessible and sustainable approach, and with a growth mindset essential to embrace feedback and refine one's work, the potential for non-fiction authors to make a lasting impact has never been more promising.
Navigating the world of non-fiction book writing can be a daunting prospect, but with the guidance and expertise of industry leaders like Lanette Pottle, the path becomes clearer. It is through an unwavering focus on mindset, a killer outline, harnessing the power of feedback, and embracing the imperative of author platform and visibility, that non-fiction authors can elevate their work and amplify their voices.
Through her brand and podcast, 'She Gets It Published,' Lanette has become a steadfast advocate for women, dedicated to helping them amplify their voices and navigate the intricacies of non-fiction book writing. With her extensive knowledge and expertise, coupled with the power of indie publishing, the potential for non-fiction authors to reach new heights has never been more promising.
Watch the full episode here.
*This podcast summary was generated using AI technology.